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All media companies be it a TV channel 📺, Radio station or Content publishers have a website or mobile app to showcase content for online viewers as online viewership is skyrocketing 🚀 day by day..
You would agree that just having a website or mobile app won’t help in attracting and retaining viewers ☹️.
You need to provide a superb user experience for viewers 👩👩👦👦 so that they keep coming back to your website or mobile app again and again.
And to provide that superb user experience you have to engage with viewers, create viewer communities, know viewer interests, collect feedbacks etc
Most media websites use online forms for collecting viewer feedback ✍🏼 and analytics tool to know viewer information.
But viewers hardly use online forms given on website and using analytics tool you can’t get viewer name, email id, whatsapp numbers and interests details which is valuable data for boosting 💪🏼 online viewership.
Placing a chatbot 🤖 on websites/mobile app can help in giving that extra boost, where the chatbot can automatically engage with viewers and collect valuable viewer information which can be used to boost viewership.
- Collect viewer information such as name, email, phone number etc
- Register viewers for sending news updates
- Create whatsapp group of viewers
- Promote upcoming programs & events
- Collect viewer interests easily
- Run online polls, trivia etc 😀
- Collect viewer ✍🏼 feedback easily